Mack Mack
Mack Mack

COURSE CATALOG

Welcome to the Mack Trucks Academy Course Catalog. Click on any functional area to explore complete course listings and session descriptions.

Functional Areas

The Mack Trucks Academy Development Guide provides direction to learning and development content across five core functional areas: Parts, Sales, Service, Technical, and Warranty. Find courses aligned with your role at a Mack dealership by clicking on the links below.

Sales980165: Impact U – Apply

Impact U – Apply

In this module, we teach you how to show your buyers how your recommended product or service meets their needs, solves their problem, or resolves their issue.

Course objectives and principles:

  • Understand how to show your product or service solves the buyer’s most pressing need
  • Understand that a buyer has three choices: Buy from you, Buy from your competitor, or make no decision
  • Understand the only reason your buyer would purchase anything from you is if he or she can see that what you offer is the most valuable choice he or she can make

Training type: eLearning

Your ability to view this course in Navigator may be determined by prerequisite completion or curriculum availability. Visit Navigator for more information.

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Questions?

Reach out to the Mack Trucks Academy team at academy-help@macktrucks.com to learn more about scheduling training. You can also check out the Development Plans to find specific certification level requirements.