Mack LR Battery Electric Sales Process
Registration in EV curricula and participation in EV training is strictly limited to individuals who have completed all prerequisites.
The Mack LR Battery Electric Sales Process is an instructor-led, three-day course designed to prepare experienced diesel truck sales professionals with the knowledge and skills they need to sell the full solution in support of LR electric trucks. The course focuses on how selling the electric trucks solution differs from selling diesel trucks and is not intended to teach basic sales skills. Participants learn about the changes that are spurring customers to buy EVs, the “right” applications and routes for electric trucks, potential incentives available for customers, how to connect customers with expertise on charging solutions, how Uptime Services and the Ultra service agreement protect a customer’s investment, and how to prospect for customers that are well-suited to EVs. This course is highly interactive, with activities and role-play throughout. By the end of the workshop, each participant has built a sales plan for a real-world EV customer.
Course type: ILT
Cost: $1,800 USD
Training days: 3
Your ability to view this course in Navigator may be determined by prerequisite completion or curriculum availability. Visit Navigator for more information.
Courses may be changed, cancelled, or added based on demand. Always refer to Navigator for the most current session availability.